John Dranow, President & CEO
John Dranow is an entrepreneur committed to bringing together the best people, methods and technologies to understand and serve high-value customer segments.  Understanding customer segments, need-states, purchase drivers and point-of-purchase strategy informs all aspects of SmartRevenue’s work to drive increased customer satisfaction and higher profitability.

John was named Vermont and New England Small Business Administration (SBA) “Person of the Year” and was first runner-up in the U.S. John was also featured on CNN television for co-founding the New England Culinary Institute. John is a past chair of the American Institute of Food and Wine. He has been an instructor and administrator at University of Iowa, University of Missouri, Radford College, and Goddard College. John is the author of two books and holds a BA from Boston University and an MA and MFA from the University of Iowa Writers Workshop where he was awarded the National Endowment for the Arts Grant.

Dard Neuman, Ph.D., Senior Vice-President
Dard Neuman brings extensive experience in shopper research to SmartRevenue. He is also an expert in running large, technology-based, point-of-experience observation and intercept research. Dr. Neuman holds a Ph.D. in Anthropology from Columbia University, where he was a Fulbright-Hays scholar, served on the Core Curriculum Committee and won the teaching award for excellence.  He has worked with SmartRevenue over 4 years.

Mike Zeman, Vice President for Client Services
Mike has gained more than 15 years of research experience from both the client and supplier perspectives, including over six years conducting in-store research for top brands in the U.S. and abroad. He has experience in shopper insights research, new product development and packaging research. Mike has applied traditional qualitative research methods in his work and has also developed applied methodologies for in-store and in-home ethnography. Mike Zeman holds an MBA in Marketing Research from the Carlson School of Management at the University of Minnesota.

Goutam Gajula, Ph.D. candidate (ABD), Vice President of Ethnographic Field Research
At SmartRevenue, Goutam specializes in operational logistics, large-scale quantitative field research, and qualitative ethnographic protocols. Goutam is a Ph.D. candidate in Anthropology at Columbia University. He is the recipient of numerous awards and grants, including the Fulbright-Hays dissertation fellowship and the Sheldon A. Scheps award for Anthropological research. In addition to his academic training, he has served as a financial administrator at Columbia University for three years.   

Seema Rizvi, Vice President, Online Research & Special Projects
Seema Rizvi provides oversight and project management for all online research and special projects. Her previous experience includes managing email marketing at Bookspan (a Time Warner/AOL company), where she was responsible for tripling sales in the email newsletter channel. Seema has been a project manager and editor for a teen website and oversaw the launch of a large-scale entertainment website in India. She also worked as a strategic planner at the Geppetto Group (a WPP company). Seema holds a MA from Columbia University.

Andrea Durning, Director of Research
Andrea Durning has extensive statistical consulting, methodological and online research, as well as strong client and project management experience. As a former Business Development Director at SPSS, an Account Director at AOL/Time Warner, and Senior Methodologist at Statistics Canada, Andrea is an expert in creating and presenting survey data analysis. Andrea holds a Bachelor’s Degree in Statistics from Dalhousie University.

Braxton Haulcy, Account Director
Braxton is a veteran of the research industry, with more than 20 years of consumer packaged good experience.  He has multi-dimensional experience in market research, customer satisfaction and loyalty, category management, field sales, corporate development, and finance.  Braxton's previous experience includes work with market research powerhouses Information Resources and ACNielsen.

Bill Jeffries, Technical Consultant and Co-founder
Bill has a Computer Science Degree from U.S. Naval Academy. Bill is a former Naval Officer and software developer in the public and private sector.

Brian Hastings, Technical Consultant
Brian is a former software developer for Thomson Financial specializing in wireless technology.  Brian is a graduate of the University of Maryland

Clay Raynor, Director of Technology
Clay Raynor oversees all aspects of employee and field technical support for SmartRevenue.  His duties include managing a tech support staff and ensuring that all hardware is functioning properly and runs smoothly. Clay is instrumental in keeping SmartRevenue up-to-date using the latest available technology. He holds a Bachelor of Fine Arts degree from New York Institute of Technology and a professional certificate of PC and Network Support from Champlain College.  Clay has been with SmartRevenue for over 5 years.

Lynn Kubat,  Director of Client Development
Lynn Kubat oversees SmartRevenue’s client development. Before coming to SmartRevenue, Lynn worked for Delta Airlines, Harris Bank of Chicago, and Procter and Gamble. Lynn holds a Bachelor’s Degree from the University of Illinois, Champaign-Urbana.

Brian M. Cronin, Comptroller
Brian is the Comptroller of SmartRevenue.  He specializes in managing and developing financial and operational systems to ensure optimal financial and and service performance.  He holds a BS in Strategic Management with a minor in Economics from Babson College.  His research interests include execution of strategy, decision making and public policy economics.  Previous to his employment at SmartRevenue Brian worked in private wealth management for ultra-high net worth individuals at the Stanley-Laman Group, Ltd.  in Philadelphia.

Jennifer Avery, Ph.D. candidate (ABD), Project Director
Jennifer Avery is a research manager at SmartRevenue and contributes to ongoing projects through field management as well as research design and analysis.  She holds an MA in Applied Anthropology from the University of South Florida and is currently completing her doctoral degree.  Her research interests include globalization, elite populations, and economic development.  She has conducted research in Costa Rica and in urban settings in the United States.

Mark House, Ph.D., Research Manager
Mark House has significant experience in directing large data collection projects involving complex research designs. He worked as a Research Assistant while completing his degree and as Field director for the University of Florida Survey Research Center.  In 2007, Dr. House received his Ph.D. in Anthropology from the University of Florida where he had extensive training in ethnographic methods as well as qualitative and quantitative analysis. He continues to pursue his research interests in consumerism and migration.

Mike Kozloski, Research Manager
Mike Kozloski holds a MS in statistics from the University of Wisconsin-Madison and a MA in Sociology from the University of Chicago.  Currently he is working towards his Ph.D. in Sociology at the University in Chicago.  His main areas of expertise are in demography, survey research methodology and gender research.

James Rizzo, Research Manager
James is a regional manager of SmartRevenue’s ethnographic field team. James has extensive training in both qualitative and quantitative research methods. He is currently a doctoral candidate at the University of Chicago where his dissertation research focuses on compulsive gambling, consumption, and rational choice theory. 

Nicholas Page, Manager, Ethnographic Field Operations
As a research manager within SmartRevenue’s ethnographic field team, Nick specializes in large scale quantitative and field-intensive projects. His research background includes work in brand equity, foreign consumer behavior and the business of sports. While living and working in Shanghai, China, Nick analyzed consumer data for the strategic planning departments of various advertising agencies and wrote for one of the top English language magazines in China. Nick holds a Master’s Degree from California State University, Fullerton and served as the managing editor of a small magazine.

Charu Puri-Sharma, Research Manager
Charu is a project director and research manager at SmartRevenue.  She manages on-going research projects through client services, research design, and data analysis, and also assists in field methods. She holds Master’s and Bachelor’s degrees from MIT, and has extensive experience in large database analysis and management.  She has conducted program development and project management work in public and private health sectors in the US, and has conducted research and field work in Mumbai and New Delhi, India.

David Howard, Manager, Quality Assurance
David Howard is the manager of quality assurance at SmartRevenue. He holds a Master’s Degree in Applied Anthropology from the University of North Texas.

SmartRevenue is proud to offer one of the largest, best-educated, best-trained, multi-cultural, multi-lingual, and most geographically diverse field teams. 

Steve Barnett Ph.D., Senior Advisor

Dr. Barnett brings extensive consumer research expertise to SmartRevenue. As President of Bardo Consulting, Steve an international reputation for his expertise in consumer and market strategy, branding and business strategy development, particularly in the financial, automobile, consumer package goods, energy and pharmaceutical industries. Steve’s insights and accomplishments have been published in business books (including “The Nissan Report”) and periodicals including Advertising Age, American Demographics, and European Management Journal.

As Senior Partner at OgilvyOne (part of Ogilvy & Mather), Dr. Barnett developed scenario-driven Internet branding, positioning, and customer segmenting strategies (using interactive direct marketing techniques and eCRM) for start-up dot.coms as well as for global companies moving business online, including American Express, Jaguar, BP Amoco, Kimberly-Clark, IBM, TerraLycos, Kodak, Pfizer, and Motorola. He developed the strategy for the American Express Blue Card site as well as innovative ways to attract new customers to the Blue Card via interactive techniques.

Dr. Barnett has previously held senior positions with Citibank and Global Business Network. He is also currently a Senior Fellow (Jones Center) at The Wharton School.

Ken Kubat, Senior Advisor
Ken is a CPG and Retail "lifer" who combines a keen understanding of business process with practical experience and hands-on expertise in technology. Prior to joining TIBCO Software, Ken provided industry leadership and marketplace execution in corporate roles at Sterling Commerce and Information Resources (IRI) and gained a vital entrepreneurial perspective via his experience with 3 technology-driven start-up companies. As co-founder of an electronic shelf label (ESL) company in the early-90's, Ken authored a vision document for the "closed loop, point-of-service based network" that remains fundamental to his views on in-store technology. Likewise, as founder of EdgeUsource, Ken's focus on utilization of collaborative, real-time technology has anchored his ability to help clients architect real-world operational solutions that meet today's business challenge for organizational speed, agility, and collaboration. His overarching goal is to provide capabilities that enable the enterprise to be both responsive AND predictive. In addition to his MBA degree from DePaul University in Chicago and a BA from DePaul University (Greencastle, IN), Ken is a proud survivor of several TIBCO Technology Boot Camps.

Ryan Mathews, Senior Advisor
Ryan Mathews, founder and CEO of Black Monk Consulting, is a globally recognized futurist, speaker and storyteller. Ryan is also a best selling author, a successful international consultant and a sought after commentator on topics as diverse as innovation, technology, global consumer trends and retailing. He and his work have been profiled in a number of periodicals including Wired, which labeled him a philosopher of e-commerce and Red Herring, which said of him, "It’s Mr. Mathews’ job to ask the hard questions".

Widely regarded as an expert on consumers and their relationship to brands, products, services and the companies that offer them, Ryan has also done significant work in related areas including supply chain analysis, advertising and new product development.

Ryan is the co-author (with Fred Crawford) of The Myth of Excellence: Why Great Companies Never Try To Be The Best at Everything (Crown Business), which debuted on the Wall Street Journal’s list of Best Selling Business Books. He is also the co-author (with Watts Wacker) of The Deviant’s Advantage: How Fringe Ideas Create Mass Markets (Crown Business), which received uniformly high reviews from the New York Times, the Harvard Business Review, the Miami Herald and Time magazine. Ryan is currently at work on his third book (again with Fred Crawford), tentatively titled, "A World of Values" which addresses issues as diverse as a new model of branding and the search for the elusive global consumer.

In addition to speaking and his other areas of expertise Ryan has done significant client work in organizational development as a facilitator and scenario planner.

Ryan received his BA from Hope College in Inner Asian history and philosophy and did his graduate work at the University of Detroit where he studied phenomenological ontology. He is a Kentucky Colonel and his reputation and experience as a chili authority won him a seat on the International Chili Society’s board of directors. He has also served on the Advisory Board of the Department of Marketing and Supply Chain Management at Michigan State University’s Eli Broad College of Business.

Mike Maurer, Senior Adviser
Mike is a former Procter & Gamble executive with over 31 years experience in the consumer package goods business. Mike’s career at P&G included management positions in customer business development and marketing as well as experience with logistics and information systems. Mike was one of the chief architects of P&G’s move to multi-functional customer teams, and has been involved with all facets of organizational design and change. A recognized leader in the industry, Mike is a recipient of the Food Marketing Institute’s William H. Albers Award for his significant contributions toward improving distributor/supplier relationships.